Who Needs Apps?

So what that there are hundreds of thousands of iPad apps that give you the power to edit HD movies, read the world’s most poignant novels, or tour the universe. What you really need your iPad to do is hold up your stack of old Hustlers. Done. Introducing the iBookend, created by Dominic Wilcox. Just slip your iPad into the base and viola! Something sturdy for Miss July to lean against. Or you can get a little more creative and turn your iPad into a doorstop, a stand for bathtub Hulu watching, or simply a third arm, so you never have to hold your iPad again. Sometimes, simplicity can be pure genius.